Content

Competition in the translation from the Latin meaning " face " and can be defined as a contest between individuals and economic entities that are interested in achieving the same goal. If you specify this target in terms of the marketing concept , the market competition is called the struggle for companies limited purchasing power of consumers, leading firms in the market segments available to them .

Introduction 3
1. The basic theory of competition . The basic market model 5-17
2 . Types of competition. 18-22
3 . Methods of competition : price and non-price .
Market and non-market forms 23-28
4. The role of government regulation in the formation of competitive market relations 29-35
5. conclusion 36